Category: Ad Newbies

Content for newbies or people that just need a passing introduction.
Ad Newbies

Anatomy of a Cookie – An introduction

Ad Newbies

Cloaking and doorway pages – the world of Black Hat SEO

Ad Newbies

The Anatomy of a Pixel

Ad Newbies

XML – The eXtensible Markup Language

Ad Newbies

Blacklisting v. Whitelisting – What’s the best tool for the job?

Ad Newbies

Universal IDs – A solution to cookie syncing?

Ad Newbies

Frequency Capping – What it is and why you should be using it

Ad Newbies

Ad Server vs. SSP – What’s the Difference

Ad Newbies

GEO, Tier – Geographic terms to know

Ad Newbies

Mobile Advertising – A Quick Overview